chocolate hockey on twitter
chocolate hockey on instagram
CHOCOLATE HOCKEY on facebook
During the 2018-19 season, Kyle’s work on Chocolate Hockey’s social media generated the site’s best numbers in the nine-season history of the website. On Twitter, his focus on video garnered 1.99 million views over the seven month season, and a 2.1% engagement rate with his tweets on @ChocHockey. By the end of the season, Chocolate Hockey’s following on Twitter grew to six and a half thousand.
Since creating Chocolate Hockey’s Instagram account in 2012, Kyle has grown @chocolatehockey to 5.3k followers, using the platform to share Chocolate Hockey’s best photos and video. During the summer of 2019, Kyle began to adapt the account to a news account, providing updates on player signings during free agency.
Kyle has also utilized Facebook to grow Chocolate Hockey’s following. With over 3.2k likes, Facebook has driven thousands of new readers to Chocolate Hockey’s website since 2010.